Uber, the world’s largest on-demand ridesharing company, has released
the third edition of The Uber Lost & Found Index, a snapshot of frequently forgotten items, the
most forgetful cities, as well as the days of the week and times of the year Uber riders tend to
report items as lost in India.
While Bengaluru has bagged the title of the most forgetful city in the country for third time in
a row, Delhi and Mumbai have ranked as the second and third most forgetful cities.
Backed by rider insight and captivating data, the Lost and Found index aims to educate
riders in a fun yet informative manner about Uber’s in-app options available to them at the
tap of a button, in case they lose something in during their trip/ride.
“Over the last year, we’ve seen objects including phones, cameras and bags top the list
of items left in Ubers across India, followed by utility items like wallets, keys, clothing, and
umbrellas rounding off the top ten. Besides leaving the usuals behind – they’re forgetting
everything from knee pads, gold chains, baby prams,ukuleles, live fish and more,” an Uber
spokesperson here today said.