The Samikhsya Bureau
BHUBANESWAR: The 7th edition of the annual International Radio fair will be hosted at the Bhanja Kala Mandap complex here on Saturday and Sunday.
Claimed to be country’s biggest event of its kind, the fair is the brain-child of Bhubaneswar-based broadcast journalist Subrat Pati.
It is hosted by Outreach, a media organization owned by Subrat.
The annual fair aims at celebrating World Radio Day and highlighting the relevance of radio in today’s life and society despite the advancements in ultra-modern communication system, he explained
“Despite several major developments in communication system, radio still continues to play the pivotal role in our lives and society. Indeed, it has been the oldest and best service to connect everyone during calamities apart from wooing the young and the old”, he pointed out.
“This has been India’s biggest radio fair”, he claimed.
“Through the fair, we attempt to increase listeners while sensitizing broadcasters on importance of radio in public service. Further, we also encourage youngsters to choose radio as career apart from offering guidance and assistance to those who wish to set up Community Radio Stations,” he elaborated.
The two-day event has a number of sessions of discussions, meetings, seminars, workshops and interactions on radio.
To celebrate the occasion, internationally acclaimed sand artist Sudarshan Patnaik has sculpted his message on the sea shores in Puri.
